VoxEQ Blog

Introduction: 
Modern enterprises are under a new level of scrutiny. It’s not enough to process transactions, answer calls, and conduct standard ID/V checks.

Despite major investments in digital security, fraud is accelerating. It’s grown 71% in two years, and credit unions are feeling the pressure. The weakness is no longer the website or the app.

When you walk into a favorite store, a great sales associate doesn’t need a database to know how to help you. They read your body language, your expression, your presence, and adjust their approach before you even speak.

It’s been a busy season for us at VoxEQ! As part of our roadshow, we presented at Genesys Xperience and TTEC Digital’s CX Afterhours showcase in Nashville, which both brought together industry leaders shaping the next wave of digital transformation in call centers.

The integration with TTEC Digital's proprietary SmartApps Cloud delivers cost-effective, AI-powered fraud prevention to organizations of all sizes

Legacy voiceprint security solutions focus on ID/V (Identification & Verification), which confirms someone is who they claim to be. That’s important. But it’s no longer sufficient.

Fraudsters have evolved. They pass ID/V checks. They sound convincing. And they’re slipping through undetected.

What’s the Difference?

In 2023, fraud losses in the U. S. hit $47 billion. Over a third came through the call center—a channel many still treat as an afterthought.

It’s no secret that synthetic voices are taking the world by storm.



With the rise in voice cloning technology, the rise in bad actors and fraud attempts has been quick to follow.

The tricky thing with writing anything about the future of voice intelligence is that the future is already here. Technology that felt like science fiction five years ago is already in pilot programs and labs today.

By 2032, Fortune Insights predicts the market for voice biometrics technology will be worth $15. 69 billion. It’s a massively growing market, but the folks we’ve spoken to across industries and roles for the last few years have expressed frustration and dissatisfaction with their voiceprint implementations.

​We’ve all been there—calling into a customer service line, answering the same security questions, and wondering if there’s a faster way to prove we are who we say we are. ​

That’s where our new partnership with TTEC Digital comes in.

Verify, Persona and Prompt products, now available of the Genesys AppFoundry, improve and protect human interactions to prevent fraud, defend against fakes and delight customers at a lower cost. The first AI with contextual intelligence about the person, delivering real-time analysis of signals in the human voice, in any language with a simple API.